Nintendo Co., Ltd. (HQ: Kyoto, Minami-ku, Japan; President and Representative Director: Shuntaro Furukawa, “Nintendo” hereafter) hereby announces that it has decided to revise the prices of the following products and services.
Dedicated Video Game Systems
In light of changes in market conditions, and after considering the global business outlook, Nintendo will revise the manufacturer’s suggested retail prices (MSRP) of the Nintendo Switch 2 system and Nintendo Switch systems in Japan as follows.
| Nintendo Switch 2 |
Current Price |
Revised Price |
| Nintendo Switch 2 |
|
|
| Japanese-Language System |
|
|
| (Japan Only) |
¥49,980 |
¥59,980 |
*The price of the Nintendo Switch 2 Multi-Language System available from My Nintendo Store will remain unchanged.
| Nintendo Switch |
Current Price |
Revised Price |
| Nintendo Switch |
|
|
| （OLED Model） |
¥37,980 |
¥47,980 |
| Nintendo Switch |
¥32,978 |
¥43,980 |
| Nintendo Switch Lite |
¥21,978 |
¥29,980 |
Effective Date of MSRP Revisions in Japan:
May 25, 2026
Given that the impact of various changes in market conditions is expected to extend over the medium to long term, price revisions are also planned outside Japan as described below.
| United States |
Current Price |
Revised Price |
| Nintendo Switch 2 |
$449.99 |
$499.99 |
*Prices shown do not include tax.
| Canada |
Current Price |
Revised Price |
| Nintendo Switch 2 |
$629.99 |
$679.99 |
*Prices shown do not include tax.
| Europe | Current Price
on My Nintendo Store | Revised Price
on My Nintendo Store |
| --- | --- | --- |
| Nintendo Switch 2 | €469.99 | €499.99 |
*Prices shown include tax.
Effective Date of Price Revisions
in the United States, Canada, and Europe:
September 1, 2026
*Price revisions for Nintendo Switch 2 and Nintendo Switch will be implemented in other regions.
*Further details will be provided by the respective overseas subsidiaries.
Nintendo Switch Online
Nintendo Switch Online is offered as a globally unified service, and pricing will be revised to support appropriate alignment among regions. In Japan, prices will be revised as follows.
| Nintendo Switch Online |
Current Price |
Revised Price |
| Individual |
|
|
| membership |
1 month |
¥306 |
| 3 months |
¥815 |
¥1,000 |
| 12 months |
¥2,400 |
¥3,000 |
| Family |
|
|
| membership |
12 months |
¥4,500 |
| Nintendo Switch Online +
| Expansion Pack |
Current Price |
Revised Price |
| Individual |
|
|
| membership |
12 months |
¥4,900 |
| Family |
|
|
| membership |
12 months |
¥8,900 |
Effective Date of Price Revisions in Japan:
July 1, 2026
Nintendo Switch Online price revisions are also planned in South Korea.
Playing Cards and Hanafuda/Kabufuda Cards
(Available in Japan only)
Due to rising costs, including increased material prices, Nintendo will revise the MSRP of the following playing cards and Hanafuda/Kabufuda cards in order to ensure the continued availability of these products.
| Playing Cards |
Current Price |
Revised Price |
| Nintendo Standard |
|
|
| Playing Cards |
|
|
| (01, 02, and 03)** |
¥660 |
Open Price |
| Character Playing Cards |
|
|
| (Mario, Splatoon, |
|
|
| The Legend of Zelda, Kirby) |
¥1,100 |
|
** The product name will be changed from NAP600 (606, 622, 623).
| Hanafuda/Kabufuda Cards |
Current Price |
Revised Price |
| Mario Hanafuda |
¥2,750 |
Open Price |
| Daitōryō (Hanafuda) |
¥2,200 |
|
| Marufuku Tengu |
¥1,650 |
|
| Miyako no Hana |
¥1,100 |
|
| Daitōryō (Kabufuda) |
¥2,200 |
|
Effective Date of MSRP Revisions:
May 25, 2026
We sincerely apologize for the impact these price revisions may have on our customers and other stakeholders, and we deeply appreciate your understanding.
*All prices in Japan include tax.
About Nintendo
Nintendo Co., Ltd., headquartered in Kyoto, Japan, has been providing a wide range of entertainment products and experiences since its founding in 1889, beginning with the manufacture and sale of Hanafuda playing cards.
Since the 1983 release of the Family Computer (Famicom) system in Japan, and continuing through Nintendo Switch 2, Nintendo’s focus has been the development, manufacturing, and sale of its gaming systems and software. To date, Nintendo has sold more than 6.1 billion video games and over 870 million hardware units globally, and has created franchises such as Mario™, Donkey Kong™, The Legend of Zelda™, Pokémon™, Metroid™, Kirby™, Animal Crossing™, Pikmin™, and Splatoon™.
Nintendo’s continuing mission is to create reasons to choose Nintendo for unique, family-friendly entertainment that puts smiles on the faces of everyone it touches.
Instagram Engineering
Shopify Engineering